by Malcom Simister
As the apocryphal Irishman who when asked, ‘How do I get to Dublin?’ replied, ‘I wouldn’t start from here’ no one wanted to start the last 12 months with Covid 19.
Starting with the fact of Covid 19, some businesses and people have had a hard time of it and some have paid the ultimate price but other businesses have thrived. Some happened to be in the right place at the right time (online businesses, for example) but others had to work hard to change their business models and adapt – fast. Sadly, some have been unable to adapt sufficiently.
In my game, business education, work has moved online and now that in Melbourne we are permitted to run face-to-face workshops again, for safety reasons there are fewer participants in each workshop which changes the economics. Many predict that from hereon, business education will permanently be a combination of integrated online and face-to-face learning. It was probably moving towards that model anyway but Covid 19 has accelerated the trend.
Adapting to changing circumstances has always been a part of business life and life generally and will always be so but the pace, breadth and depth of change are accelerating whether due to climate change, technological developments or for other reasons. Those people and businesses agile enough to adapt to changing circumstances have always had a much better chance of success than others and key to that is their frame of mind. Whether you are ready or not, change is coming and as the late Zig Ziglar said, ‘Your attitude, not your aptitude, will determine your altitude’. Spencer Johnson illustrated this in his wonderful, best-selling little book ‘Who moved my cheese’.
Always being positive and open to new ideas and ways of working is essential in business. Changing circumstances can seem like a difficulty but, as Albert Einstein said, ‘In the middle of difficulty lies opportunity’ – but only to those with the right frame of mind.